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Ideal Food Industries Sdn Bhd

 
 
 
 
 
 
 
 
 
 
 
 
 
1996 IDEAL FOOD INDUSTRIES SDN BHD incorporated on 31st January. The first project of grilled chicken was officially launched in Liang Toon Supermarket in September. The second outlet opened in Sin Kew Hin in the same month.

1997 The first Ideal Café & Grill opened in Gadong Properties Centre on 3rd February. The café opened without any advertising campaign. Sales build up through “word of mouth”.

1998 The second Ideal Café & Grill opened in Abdul Razak Complex on 10th June.

1999 The third Ideal Café & Grill opened in Yayasan Seri Complex on 3rd August. Remained operational until 6th April 2009. “IDEAL” was registered in Class 30 of Brunei Darussalam Emergency (Trade Marks) Order (1999) under the name of “Ideal Food Industries Sdn Bhd” on 30th September.

2000 The fourth Ideal Café & Grill opened in Delima Jaya Complex on 23rd October. The trade mark, IDEAL CAFÉ & GRILL, The Home of the Tastiest “Farm-Fresh”, Grilled Local Chicken, was registered in Class 42 of Brunei Darussalam Emergency (Trade Marks) Order (1999) under the name of “Ideal Food Industries Sdn Bhd” on 26th September.

2001 The Ideal Mascot was launched at Ideal Café & Grill Yayasan Complex branch in August.

Ideal Meat Processing Plant was commissioned at Bangunan GP Satu on 1st November, signifying Ideal Food Industries expansion and modernization of production facilities.

2002 The 5th Ideal Café & Grill opened in the oil & Gas Discovery Centre (OGDC), Seria on 14th September, then relocated to Pekan Tutong on 01st February 2011.

2004 Expresso based drinks were launched, 26 October.

2005 Motorized Free Delivery Service was launched in September.

2006 Gelato (Italian Ice Cream), the first in Brunei was launched 07 April.

2007 The second Ideal Mascot was launched at Ideal Café & Grill OGDC branch in November.

2011 Ideal Café & Grill operated at the Core UBD from 19th February until 05th June.

Petani Mall Tutong opened on 06th July.

Abdul Razak Complex renovated and re-opened on 28th October. Official name of Ideal Mascots, Awang Idelle, was announced and the introduction of Dayang Maya (Female Mascot) were held during the re-opening ceremony of Abdul Razak branch.


2013 Ideal Café & Grill Gadong Properties Centre moved to a bigger space and update design at Gadong Properties Goodwood building in August.

Ideal Food Industries HEAD OFFICE
F35, 3rd Floor, Bangunan GP Satu
KM 3.5, Jalan Gadong, BE4119
BSB, Brunei Darussalam
Tel: 673 2423874, Fax: +673 2423875

Website: www.idealcafeandgrill.com